10 e-commerce blogs you need to follow
It’s clear that online shopping is one of the most popular online activities worldwide. According to Statista, in 2017, retail e-commerce sales worldwide amounted to 2.3 trillion US dollars, and e-retail revenues are projected to grow to 4.88 trillion US dollars in 2021. The top 3 online stores’ revenue amounted to almost 100 billion US dollars in 2017.
It is well known that e-commerce sites do not have particularly exciting content because the content is mainly based on basic product specifications and purchase options.
Additionally, most ecommerce businesses do not have a blog at all on their website. Creativity is expressed in advertising campaigns and building email marketing sequences to attract and conquer customers.
It’s important to know some of the essential tools to make your e-commerce business successful. Thanks to some familiar blogs, you can larn a lot from other successful online retailers or digital marketers in retail business.
With the help of a blog, a form that quickly explains the most important things related to e-commerce and gives you free tips that you can apply to your business.
Check out the following ten e-commerce blogs and some of their posts that can help you with your e-commerce business. They are listed by alphabetic order.
A Better Lemonade Stand educates, helps, and supports all entrepreneurs who are starting in the e-commerce business, but also those who want to be always up to date with the new e-commerce world news. The blog is full of trusted tips, resources, and tools to help your e-commerce business.
Richard Lazazzera is the author of a blog. Apart from being the founder of A Better Lemonade Stand, he is an e-commerce entrepreneur, former Shopify and Growth Team Strategist. He is currently serving more than 100,000 entrepreneurs monthly. Depending on which stage your business is in, you can filter topics on a blog by build, launch and grow or filter by theme.
We found an interesting blog at every phase:
- Step-by-step: How to Start 11 Different Types of Ecommerce Business
- Online Business Ideas to Get You Started Making Money on the Internet
- How to Increase Website Traffic: 6 Ways to Drive Traffic to Your Online Business
Big Commerce is one of the best ecommerce blogs to grow your business. In blogs, they try to explain to its readers how their customers are buying and what is important to them when deciding what to buy. BigCommerce is the best platform for growing sales – their customers exercised 34% more online sales than stores on other platforms and saved up to $100,000 on maintenance and application cost.
Some of the categories you can search on the blog – Ecommerce marketing, Ecommerce Research, Enterprise Ecommerce, How to Sell Online, Omnichannel Strategies and Product News.
Below are some of their exciting blog posts:
- How Personalization Can Reduce Ecommerce Bounce Rates by 20-30%
- Don’t Miss These Top Ecommerce Conferences in 2019
- How to (Realistically) Start an Online Ecommerce Business That Actually Grows in 2019
The Convince and Convert blog is #1 Content Marketing Blog in the World, by the Content Marketing Institute. This is great for you because you can at the same time learn about marketing and ecommerce. This experienced, highly focused analysis and advisory firm provide services like Content Marketing Consulting, Social Media Consulting, Word of Mouth Consulting, Email Consulting and Online reputation Consultation.
You can find out how to increase sales through social networks on the blog, how to write excellent ecommerce content, how to keep your conversion optimization process organized and many more exciting topics.
The founder of Convince and convert, Jay Baer, is one of the best ecommerce professionals. He is the author of one of the NY Times bestseller – Youtility for Real Estate: Why Smart Real Estate Professionals are Helping, Not Selling. You can follow him on his Twitter profile and get some tips.
Let’s take a few blog posts you must read:
- How to Boost eCommerce Sales with Instagram
- The Pinterest Buy Button Might Rock Your Commerce
- Why You Should Be Focusing on Customer Retention, Not Acquisition
Veeqo is an ecommerce blog aimed at entrepreneurs and retail business owners of all levels. The blog covers a range of tips, resources, strategies and tools to build and improve your ecommerce business.
Popular topics include omnichannel retailing, social commerce, sales, marketing, shipping and inventory management.
Our favorite blog posts:
- How to Roll Out a Winning Omnichannel Strategy in Your Retail Business
- Social Commerce in 2019: The Latest Strategies to Master Selling on Social Media
- Selling on Pinterest: How to Build a Following & Make Sales on Pinterest in 2019
5. Get Elastic
GetElastic is #1 Subscribed Ecommerce Blog by PostRank. Also, it was named one of the 15 entrepreneur blogs worth reading by the Wall Street Journal. You can choose do you want to learn about Digital Transformation, headless Commerce, Mobile, Omnichannel or IoT.
They have some tips for developers, too. If you are a developer and you are interested in Microservices, APIs, PWAs or Security, GetElastic blog is a place for you.
Our favorite blog posts:
- Embracing mobile commerce: 6 ways to optimize
- Convert your mobile browsers into buyers with these recommendations
- Going Headless: Governing Content and Capabilities Guest Blog
Neil Patel is a co-founder of Neil Patel Digital. His website Neil Patel: Helping You Succeed Through Online Marketing is the place where he gives amazing advice about marketing, SEO, social media, funnels, ecommerce, email marketing, and strategy on a daily base. Neil is one of the best leading marketers in the world.
The peculiarity of his blogs is that everything is written easily. In blogs, there are a lot of examples he is trying to portray the theoretical part. Also, he always calls for comments and works to respond to all the comments and is in constant interaction with those who read it, and a few of them are his clients in the world.
He wins his ecommerce blogs you can learn about how to use Google images to drive e-commerce sales, get tips about essential factors for success in e-commerce, ways to promote your e-commerce and other amazing topics.
Make coffee to yourself and enjoy these blogs:
- The Ultimate Guide to Social Media For E-commerce
- How To Use Google Images to Drive E-commerce Sales Before Your Competitors Catch On
- 5 Most Important Factors for Success in E-commerce
Practical Ecommerce gives practical pieces of advice to online merchants since 2005. They try to give you the best business strategies to help you succeed online. Their blogs cover a wide variety of topics that can help you in your business and you can learn some new ecommerce tricks.
Categories you can search for are Amazon & MArketplace, Analytics & Data, B2B, Conversion, Design & Development, Management & Finance, Marketing & Advertising, Merchant Voice, SEO, Shipping & Fulfillment.
Senior Contributing Editor at Practical Ecommerce, Armando Roggio, is mentioned as one of the e-commerce experts you need to follow if you want to be up to date with the news from the ecommerce world. You can follow him on his Twitter profile.
Some cool blog posts:
- 4 Safeguards to Prevent Credit Card Fraud
- 5 Tips for Selling without Discounting
- 7 Digital marketing Channels for Apparel Wholesalers
You can also check the eCommerce Analytics guide for beginners!
RefferalCandy is authorized marketing program for ecommerce business. With this blog, you can get more word-of-mouth and customer referrals. They run referral programs for more than 3,000 online stores. Their blog post will teach you about referral program examples, metrics, and benchmarks, about maximization the conversions for your online store and more.
You can start learning right away. Take a look at the following blog posts:
- How to Promote Your Referral Program – 8 Strategies To Getting More Advocates
- 6 Steps to Finding Out What Your eCommerce Customer Really Want
3dcart is a website builder for online stores that has a dedicated eCommerce marketing blog. Their blog post will teach you about search engine optimization, ways to increase conversion rates, email marketing and best practices for eCommerce websites.
Don’t miss the latest news but also blogs from 3dcart:
10. The Shopify blog
Shopify’s blog is indeed one of the most famous ecommerce blogs. It’s a blog about ecommerce marketing, online business startup, and updates in Shopify ecommerce. They are the best Dropshipping guide that exists.
Their blogs often start the discussion in the comments. Commentators are often ecommerce professionals, so they can learn something new from it, but also engage in the debate and give their opinion.
Read some of the exciting blogs below:
- How to Develop a New Product (From Concept to Market)
- Home Business Ideas: 8 Ways to Start a Work-From-Home Business
- Pricing Strategy: 10 Ways to Find the Perfect Price for Your Products
There are still a lot of ecommerce blogs that should be read, but this time we stopped at ten.
Are you thinking about including blog post section on your website, but don’t know is it good fit for you and your business?
Blog posts are useful for multiple kind of people- for someone who is a beginner in the e-commerce business because he will learn something; for those who know – because it will expand their knowledge and eventually for those who write blog posts because they will also learn something new during the research.
Take a look at our blog posts and contact us if we can help you!