Organize, Manage and Distribute Digital Files with Digital Asset Management System

Digital Asset Management system centralizes all your digital assets and assures consistent & accurate content wherever it is needed. Reduce time to market, improve cross-department collaboration, and uphold a unified brand image of your multichannel business with our DAM solution.

Managing digital assets becomes increasingly complex as your business expands into new markets. Teams may spend too much time searching for updated assets, while inconsistent branding across channels can erode customer trust. When cross-department collaboration becomes a bottleneck, causing delays due to disorganized files, it’s time to consider implementing a Digital Asset Management (DAM) system.

A DAM system helps you manage, enrich, share, and deliver accurate digital media—images, graphics, videos, and documents—across all channels through one platform. With integration-ready architecture, detailed metadata tagging, and powerful search options, this solution is ideal for industries like retail, wholesale, and manufacturing to ensure precise asset distribution and consistency.

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Book a free 30-minute consultation to explore the essentials of Digital Asset Management. We’ll focus on your specific DAM challenges and offer actionable steps to optimize your processes and drive measurable business impact.

digital asset management system core functionalities

01

CENTRALIZE DIGITAL ASSETS

  • Gather all digital assets (images, graphics, videos, documents) into one system

  • Access, update, and distribute assets across all your channels from a single source

  • Provide controlled access to assets for different departments & external partners

02

BOOST PRODUCTIVITY

  • Access and use assets stored in the DAM directly within Adobe Creative Cloud, Microsoft Office and other environments

  • Use advanced and customizable metadata tagging to keep assets organized

  • Save time with efficient search features that help you locate files quickly

03

OPTIMIZE WORKFLOWS

  • Create, manage, and design workflow definitions with Workflow Designer—a no-code interface

  • Minimize manual tasks with custom workflows for tagging, asset updates and distribution

  • Set up automated notifications for asset approvals, changes, and version tracking

04

SPEED UP TIME-TO-MARKET

  • Deploy assets faster by automating format adjustments for different channels

  • Quickly adapt assets for seasonal campaigns or product launches

  • Simplify the distribution process across digital channels 

05

IMPROVE BRAND CONTROL

  • Maintain a single source of truth for brand assets

  • Ensure logos, images, and visuals are consistently used in every customer touchpoint

  • Control access and usage rights to prevent unauthorized asset use

06

SECURE DIGITAL ASSET STORAGE

  • Protect assets with advanced security features and controlled permissions

  • Log and monitor asset access, ensuring full visibility and compliance

  • Prevent data loss with backups and secure storage options

TESTIMONIAL

Transitioning to new technology is one demanding process, and we were fortunate to have the Factory team take on this challenge. They have been a reliable and highly-professional partner throughout. The Factory’s flexible approach and dedication to the project fostered a solid partnership that resulted in strong business outcomes for KNUTH.


 


Mariana Kizlyk, Product Manager

Advanced Digital Asset Management

Supporting any volume of data and file types, Pimcore's Digital Asset Management system offers powerful tools to efficiently manage and organize all your media files. Simplify and advance your asset management with features like drag-and-drop uploads, auto-generated thumbnails, automated metadata extraction, tagging, and many more capabilities, all within a highly adaptable DAM system designed for diverse business needs

digital asset management system robust features

Centralized Sharing and Collaboration

The Digital Asset Management system serves as a secure hub for storing, sharing, and collaborating on media files, making it easier for teams, departments, and external partners to work together. With controlled access, both internal teams and external partners can access the latest approved versions of assets, ensuring they’re working with accurate, up-to-date content.

Centralized asset sharing with a DAM system

Simple Workflow Control

Pimcore's Digital Asset Management system includes a no-code Workflow Designer that allows you to create custom editorial workflows with approval steps for asset quality, copyright checks, and suitability before publishing. Manage and control each stage to ensure every asset is up-to-date and meets your standards.

Simple workflow control with a DAM system

Multichannel Distribution

Distribute media assets across websites, e-commerce platforms, mobile apps, and other channels, with each asset automatically optimized in format, bitrate, quality, and resolution for its intended use. With flexible image and video transformation pipelines, you can easily convert and prepare files for delivery through content distribution networks (CDNs) or the GraphQL-powered Pimcore Data Hub API.

Visualisation of the DAM system's multichannel distribution functionality

(Semi)Automated Print Processes

Automate and semi-automate your print workflows to efficiently produce print-ready materials like catalogs, price lists, and technical documents. The DAM system integrates with Adobe Creative Cloud, enabling you to work with assets from the system while maintaining creative flexibility before final print. With options for both semi-automation and full automation, you can control layout, adapt content as needed, and ensure consistent quality across digital and print formats.

DAM system supports full or semi print automation

Image & Video Conversion

Convert and transform images and videos with customizable settings, adding overlays and watermarks as needed. Pimcore DAM supports various file formats, including standard bitmap, vector images, and Office documents like Word, Excel and PDF with the ability to preview files without needing to open them.

Image formatting and transformation with the DAM system

See First-Hand How DAM Automation Can Save Time and Eliminate Repetitive Tasks

Let us show you how our Digital Asset Management system simplifies asset organization and distribution, allowing your team time to focus on high-impact work.

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DAM Development Experts

Our developers are Pimcore certified, with extensive experience in developing tailored, DAM, MDM & PIM software solutions and integrated e-commerce.

Certified DAM consultants

We go beyond development to help companies solve complex data and experience management challenges.

Tangible Results

Over the past decade, we helped companies across manufacturing, retail, wholsale and other industries achieve transformative growth with our custom, Pimcore-based solutions.

Pimcore strategic partner

We are one of the ten certified Pimcore Strategic Partners worldwide. A tribute to our record of success in delivering custom Pimcore solution.

Key Features of the Pimcore’s Digital Asset Management System

External Media Sharing & Access Control
Easily exchange media files with suppliers, service providers and other external partners. Assign specific permissions to users or groups and ensure secure and organized access to assets across departments and external partners.
Advanced Metadata Management & Tagging
Add detailed metadata to files to improve searchability and organization. Pimcore automatically extracts metadata from files upon upload and allows detailed tagging.
Fast Search Functionality
Locate files instantly with a powerful search option. Use filters for tags, metadata, and other properties
Version Control and Archiving
Maintain records of file versions and archive assets for future use.
Scalable Architecture
Store an unlimited number of files, with support for 220+ formats, including bitmap images (PNG, JPEG, GIF, TIFF, BMP, PSD), vector images (SVG, EPS, AI), office documents (Word, Excel, PowerPoint, PDF), and video formats (MP4, MOV, MKV).
File Import and Export
Quickly transfer digital files in and out of the DAM system. Use drag and drop to import assets straight into Pimcore, and it will automatically create thumbnails and previews.
Thumbnailing Feature
Automatically generate preview thumbnails for various file types and visually browse assets. Configure thumbnail settings to adjust size, quality, and format to meet specific requirements for different channels or applications.
System Integrations
Connect Pimcore Digital Asset Management system with PIM, CMS and ERP for unified data flow.
Adobe & Microsoft Integration
Integrate Digital Asset Management system with Adobe Creative Cloud and Microsoft Office to edit and manage assets within familiar environments.
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Digital Asset Management technology ecosystem

Learn from Expert Insights on Digital Asset Management

Find practical tips for implementing a DAM system, optimizing workflows, and improving localization efforts. Discover how Pimcore DAM can streamline asset management and enhance your business operations in our comprehensive guide.

DAM system implementation guide

PIMCORE LICENCES - Options for Every Business Need

GPLv3 license

COMMUNITY (OPEN SOURCE)

  • Free Forever
  • DataHub - Import, Transform and Export Data
  • Unlimited Files / Assets
  • Unlimited file size
  • Unlimited Users
  • Unlimited Roles
  • Unlimited Workflows
  • Unlimited tags / meta data
  • Supports 220+ file types (incl. PNG, JPG, EPS, TIFF, PSD, SVG, GIF, MP4, MKV, and MOV)
    Optional SLA by Pimcore Partner
Commercial license

PROFESSIONAL

  • Includes all Community Edition features
  • Access to Pimcore Marketplace add-ons
  • Intellectual property protection
Commercial license

ENTERPRISE

  • Includes all Professional Edition features
  • Asset Experience Portal
  • Enterprise Metadata Management
  • Enterprise Webhooks
  • Many other Enterprise Extensions
  • Long-term security patch support
  • Intellectual property protection

Commercial license

UNLIMITED

  • Includes all Enterprise Edition features
  • Unlimited installations within one organization
  • Intellectual property protection
Commercial license

PIMCORE PaaS

  • Includes all Enterprise Edition features
  • Infrastructure maintenance and support—no DevOps team required
  • Performance scales to meet your organization’s needs
  • Complete cost control over the Pimcore setup
  • Intellectual property protection

Discover the Full Potential of the Pimcore Platform

Trusted by over 110,000 businesses in 65 countries, the Pimcore Platform™ is an acclaimed solution for managing digital data, product information, and customer experience. Recognized by Gartner and Forrester, Pimcore equips organizations with powerful data management capabilities to deliver consistent, high-quality digital experiences across every channel. Find out why Pimcore is the choice for leading enterprises worldwide.

COMMON QUESTIONS ABOUT DIGITAL ASSET MANAGEMENT SYSTEM

What makes Pimcore's DAM ideal for managing complex media assets?

Pimcore's DAM supports over 220 file formats, enriched with detailed metadata and advanced search, making it easy to organize and retrieve diverse media assets.

How does Digital Asset Management system integrate with other business systems?

 

Pimcore's API-based integrations connect with CMS, PIM, ERP, and e-commerce systems, enabling smooth workflows and unified data management.

Does Pimcore DAM support collaboration between teams and partners?

Yes, Pimcore offers centralized, secure asset access, facilitating collaboration and sharing between teams and external partners with controlled permissions.

What workflow automation options are available in Pimcore DAM?

Pimcore includes a visual Workflow Designer that allows teams to automate asset approvals, versioning, and distribution, reducing manual tasks and ensuring quality control.

Is Pimcore DAM suitable for print publishing?

Yes, Pimcore supports print-ready workflows, integrating with Adobe InDesign to automate and simplify print asset preparation alongside digital content.

How scalable and secure is the Pimcore DAM system?

Built with a scalable architecture, Pimcore DAM grows with your business needs and includes security features like role-based permissions and audit trails to protect asset integrity.

Do Digital Asset Management Systems Need a Database?

 

Yes, DAM systems, in this case Pimcore's DAM, rely on a structured database compatible with MySQL, MariaDB, or PostgreSQL to manage and organize digital assets.

What is the difference between a DAM and an MRM system?

A Digital Asset Management system focuses on storing, organizing, and distributing digital assets (images, videos, documents...), while Marketing Resource Management manages broader marketing processes, including strategic planning, budgeting, and performance measurement.

How does headless DAM benefit omnichannel commerce?

Pimcore’s headless Digital Asset Management system enables integration with various platforms via APIs, automating asset delivery across websites, apps, and e-commerce platforms for a consistent omnichannel experience.

Does Pimcore’s DAM support print and CMYK requirements?

Yes, Pimcore’s DAM is equipped to handle bitmap and vector images for offline and print channels, delivering assets in the right quality and format. The system supports color profiles, alpha channels, and CMYK/RGB standards to meet print specifications. It also works with traditional image formats like TIFF and EPS, making it versatile for high-quality print outputs.


What file formats can be previewed in Pimcore DAM?

Pimcore's Digital Asset Management system supports a broad range of file formats for previews, especially with integrations like ImageMagick, LibreOffice, and FFmpeg to enhance compatibility. Commonly supported image formats include JPG, PNG, BMP, TIFF, GIF, SVG, EPS, and PSD, along with vector and raw image types such as EPS, SVG, and various RAW formats like ARW, CR2, and NEF. For documents, Pimcore DAM can preview PDFs, Microsoft Office files (DOCX, PPTX, XLSX), and RTF, with further support for documents enabled through LibreOffice. Video formats such as AVI, MP4, MKV, and MOV are also supported when FFmpeg is integrated. Additionally, specialized and high-resolution formats like DICOM, HDR, JP2 (JPEG 2000), and HEIC can be previewed, though specific configurations, like Ghostscript, may be necessary for particular files such as EPS.

Let’s Solve Your Digital Asset Management Challenges

Book a free consultation with our experts to address your specific challenges. Whether it’s implementing a new Digital Asset Management system or organizing assets across platforms, we’ll show you how our expertise in DAM can streamline asset management, optimize workflows, and meet your business needs.